When To Hire Digital Marketing Agency

Digital marketing is not just about creating a business page on Facebook and waiting for miracles to happen! Small and midsized businesses think of digital marketing agencies as an overhead cost and try to tackle the task in-house. Indeed, you have to pay some third party experts to grow your online presence, but it’s totally worth it. In this post, we will discuss the key signs telling you that it’s high time you need a third party expert to take care of the digital marketing challenges.

1. Sales are dropping: Indeed it’s a sign that your marketing strategy is failing when you find out that your sales are going down. To generate more leads, you have to strengthen your digital presence and it’s best to hire specialists who know how to drive traffic and create a buzz.

2. Missed analytics: Engaging the target audience is important, but what’s more important is to analyse the engagement. You can find the greatest insights from analytics to shape your marketing strategy. In case you have missed the tracking tools or have no idea how to do that it’s best to call the professionals.

3. Lower ROI: When your return on investments is not what you expected, time to refresh your strategies and hire professionals. To make the most out of your newly launched website or mobile app, it is important that they are well promoted across varied digital marketing platforms. Get in touch with digital marketing professionals, while you are focusing on your other strengths.

4. To outperform the competition: Maybe your website is outdated, the design is not mobile responsive or your business ideas are not relevant anymore. All these scenarios give your rivals a competitive advantage. To survive in this dynamic and rapidly changing marketplace, it is important to establish up close connections with your target audience. You will not only get feedbacks but also find ideas to improve your products and offerings.

5. You are growing: In case your business is expanding and you hardly find any time to juggle things around, then it is best to leave the promotional roles to the specialists. Hiring third party digital marketers offers peace of mind that your media presence is strong and always up to date.

Final word

When you are not able to achieve the growth goals you expected, it’s time to reconsider your marketing budget. If searching for the right digital marketing partner, visit Koobr that specializes in bespoke digital marketing services.

Comments

Top 7 Mistakes Businesses Make in Google Ads (And How to Avoid Them)

Google Ads can be a goldmine for businesses looking to drive quick, targeted traffic but only if used correctly. Too often, small and medium-sized businesses across the UK invest valuable budget into campaigns that simply don’t deliver. Not because Google Ads doesn't work, but because common mistakes are being made behind the scenes. Let’s uncover the top 7 mistakes businesses make in Google Ads and what you can do to avoid them. 1. Skipping Keyword Research One of the biggest blunders is assuming you know which keywords your audience is using. Without proper keyword research, you risk targeting phrases that are too broad, too competitive, or not aligned with purchase intent. How to Fix It: Use tools like Google Keyword Planner or SEMrush to uncover high-intent, low-competition keywords. Prioritise long-tail keywords that show buying signals (e.g. “emergency plumber in Sheffield” vs “plumber”). Continuously update your keyw...

When to redesign your website: Signs it’s time for an update

In today's digital age, a website is often the first impression customers have of a business. It acts as a virtual storefront, providing potential clients with an immediate glimpse into what your brand represents and what it has to offer. However, as technology and user expectations evolve, so must websites. Failing to keep your site updated can lead to a loss of credibility, customer dissatisfaction, and even missed opportunities. But how do you know when it’s time for a redesign? This article explores key signs that indicate when your website needs a redesign, helping you stay relevant, user-friendly, and competitive. 1. Your website looks outdated One of the most common reasons for a website redesign is that it simply looks old-fashioned. Design trends are always evolving, and what was once a modern, sleek website can quickly appear out of date. An outdated design can make your business seem less credible or out of touch with current industry standards. Signs of an outdat...

Local SEO for Small Businesses: Everything You Need to Know

For small businesses in the UK, visibility is everything. No matter how exceptional your service or product may be, if people in your local area can’t find you online, you’re missing out on valuable business. This is where Local SEO (Search Engine Optimisation) comes into play. Local SEO helps your business appear in search results when potential customers nearby are looking for your services—whether that’s “plumber near me,” “coffee shop in Sheffield,” or “best estate agent in Leeds.” Done right, it can significantly boost website traffic, footfall, and local brand awareness. In this guide, we’ll break down everything small businesses need to know about Local SEO, including how it works, why it matters, and practical steps you can take to dominate local search results. What is Local SEO? Local SEO is a strategy that helps your business appear in search results for location-specific queries. It’s particularly important for brick-and-mortar businesses or service providers who ser...

koobr

Search This Blog