If you are on social media, the world knows you and keeps a tab of what is the latest new coming from your business. But if you miss the opportunity of exploiting the potential of social media, you could be in for some serious trouble because generation Z understands the language social media speaks. Be it for good or otherwise, what’s trending on Twitter makes sense, photographs on Instagram are the only justifiable and trustworthy data and what you write about yourself on LinkedIn brings you in the proximity of the hirers. In such situations, the power of social media shouldn’t be ignored. Here are some intriguing ways you can implement social media to enhance your brand image and connect with your target audience. Be as creative as possible : Let’s get this straight. Any content that is pleasing to the eye will captivate the attention audiences within a fraction of a second. On the other hand, no matter how rich your content, if presentation is lacking, you don’t hold a chance at w...